Misson Statement
The way our employees behave, do business and interact with stakeholders plays a huge role in shaping our corporate image. As a global player, we are aware of the responsibility this places on us at all our locations across the world. Our shared values underlie everything we do and shape our attitudes, convictions and beliefs. We are committed to sustainability and making an ongoing contribution to the future of our company. Our mission statement outlines our operating activities and provides the framework for our strategies and growth targets.
What does Wacker Neuson stand for?
The way we do business: The Wacker Neuson "value wheel"
We can trace our roots back to the mid-19th century, where our story began with a blacksmith’s shop in 1848. Over the generations, this traditional, family-oriented business has maintained a strong value culture that has made it the company it is today.
The Wacker Neuson values wheel.
Values bring about success.
For more information, click on the single
sections of our vision and values wheel.
The customer is at the heart of our value wheel. Innovation and quality are an integral part of our corporate identity. Our customers experience these values directly through our products and services. Looking within company walls, performance and character are defining attributes for both our employees and our organization as a whole. These values help make up the DNA of our employees and management teams. They steer our success and shape the way we do business both within and beyond the company. Our corporate values also inspire our goals, direction and strategy. They are at the heart of everything we do and every decision we make.
Moving forward, we are committed to safeguarding this value-driven approach, which we see as the cornerstone of our continued success and of our stakeholders’ continued trust in our company and brands. By actively living our values at all levels of the company – especially management, we are shaping the future of Wacker Neuson.
To ensure our values remain firmly embedded in our corporate DNA, we regularly inform our employees about the rules and conventions of responsible conduct. In the interests of our company and the entire workforce, we ensure that any infringements of our conduct code are traced back to the source, which we promptly address.
Our mission
Wacker Neuson aims to be the partner of choice for its customers the world over.
We aim to achieve this through:
- innovative products and services that deliver real value,
- excellent customer service for repairs, maintenance, financing, training, technical support and logistics, and
- consistent, reliable and outstanding product quality.
That is our vision and what we strive to achieve.
Corporate governance and leadership principles
Corporate governance takes high priority at Wacker Neuson. Both the Executive Board and the Supervisory Board are firmly committed to the principles of responsible, professional and transparent company management. We maintain a very flat hierarchical structure, with few levels between management and employees. Individuals are always judged by the quality of their performance rather than their status or seniority. We encourage our people to identify and seize opportunities – for our customers and for the company as a whole. For this reason, we look for and promote a sense of personal responsibility in our staff and encourage them to actively help shape company processes. We expect employees to think “out of the box” and reward initiative.